Choice Board – How Effective Are Presidential Campaign Ads?

The methods in which candidates, political parties and interest groups promote their positions and policies have evolved since the first television campaign ads aired. In this lesson, students will view videos of historical presidential campaign advertisements and analyze the features found within each to determine the overall effectiveness.

Grades 9-12
Executive Branch/Presidency
Interactives

2020 Elections: Competitive Senate Races

This lesson has students look at recent polling and analysis to identify competitive Senate elections around the country. Included in this lesson are campaign ads and breakdowns of these competitive Senate races. Students will be able to identify pathways for both the Democrats and the Republicans to win majorities in the Senate and evaluate the likelihood of each. 

Grades 9-12, 7, 8
Legislative Branch/Congress
Interactives